Optimizing your web site for Google

When Google first launched, they changed the way in which search was conducted. Prior to Google, Search Engines relied on page factors such as meta content, body content, and other things.

Google revolutionized how search is conducted. They did this by creating an algorithm based on webocracy, or the Netizen using the Internet. This allowed web owners to vote for other sites. How do you vote for other websites? You simply link to them! So Googles initial algorithm was based primarily on links. The more links a site had pointing out to other sites and in from other sites determined how popular a site was going to be. Much of that still remains true today.

There are a lot of search engine myths trying to fool Google like joining a link exchange scheme, reciprocal linking, free for all links, link farms etc. You want to avoid these like the plague. These types of sites can hurt your ranking because many of these sites that belong to this “bad neighborhood” are gaming sites, adult sites, spamming sites and the like. These sites have a bad reputation and Google will consider your site as belonging to the “same neighborhood”, and you will be penalized, so know the sites you are linking to! 

More importantly than linking to other sites is the inbound links pointing to your website. Again, it’s not just any links, its relevant and trusted links that Google thinks are important.

So how do you get sites to link to you? You have to create content, articles widgets tools videos, anything that will make people want to link to you for. So if you are creating useful and informative content that is interesting to people in your industry, you will get the links you are looking for and that’s how you will get to the top of Google.

Remember, to get an analysis of your website from a expert denver seo company and Denver web design company like US Web Central Corp. We are attending WordCamp Denver and shooting video tomorrow!

1. Flow Chart Your Navigation
2. Write Search Engine Friendly Content
3. Use Title Tags Relevant to Your Services
4. Use Blogs and Social Media for Visibility
5. Get Referrals From Your Webmaster
6. Add SEO and User Site Maps

Do your homework! Make sure the webmaster you are hiring is qualified for you development. What languages do the code in? Study the sites they have developed.
Knowing that 9 out of 10 websites fail on the internet, study the sites that are successful.

If you are interested in a free evaluation of your existing website, please do not hesitate to contact our Denver Web Design Company.

We are launching the internets first truley do-it-yourself chapter 7 bankruptcy preparation website officially March 1st, 2009. This website will allow the publict to use a simple step by step approach without the need for an attorney. The company has integrated NOLO‘s do-it-yourself Bankrutcy and are working with Springboard, the nations largest credit counciling organization. US Web Central Corp is well known for developing corporate commercial web applications. The Denver web design company located in the Denver tech center specializes in .NET Denver web development and Web Hosting Solutions.

The website can be found at http://www.filebankruptcyonlinenow.com/

There is an array of social media sites these days that have lead to social bookmarking. This sensation gives Internet users the ability to share, organize, save, and search bookmarks of websites and blogs. This has become very popular in the world of SEO and is a very powerful strategy.  Sometimes, social bookmarking has been called social “book marketing” as it has been used as an online marketing tool or strategy. Simply put, this kind of bookmarking is just like bookmarking your favorite sites on your PC. The difference is that you have to store your favorite websites to social bookmarking sites, and you get to share them with other Internet users.

Why is social bookmarking an effective tool in improving website owners’ search engine optimization? This is because social bookmarking sites are primarily “tag-based”. Once you bookmark a site, you tag or categorize them with keywords for future references or so that other users can just click on them when they need information on a specific topic.

What happens is that search engines index the tags and links at the same time. Thus, with your keywords attached to them, you are enjoying one-way links from high-traffic sites. This means more visitors and potential customers for your site. Also, when someone bookmarks your website, the social bookmarking site that you are a member of will check the tags to find out if the link already exists. Thus, when you change your bookmark tags from time to time, you can have multiple links with different tags on the same site. Social bookmarking sites are regularly crawled by search engines, thus having bookmarked links on these sites, your site will most likely be crawled at the same time. One thing you have to remember, though, is that you have to use proper tags if you want to have social bookmarking work for you in your search engine optimization efforts.

Be sure that your site is also worth bookmarking for. Its content should be specific and valuable. This means take note that social bookmarking works like word of mouth, a tested-and-proven marketing strategy. When someone finds your site interesting and bookmarks it, the person can share it to his or her friends who share the same interests with him or her, and the cycle can go on, leaving your site popular for a specific group of people.

We recently finished the Denver Lincoln Surgery Center website, and it turned out great. This was the 5th surgical Denver Web Development site we have completed in the last 4 months. I accredit this to being fully HIPAA compliant and having built and economical .NET Pre-Op Registration application that makes it easy for administrators to view and monitor the patient records and medications.
According to Mark Taylor, a Post-Tribune correspondent, I was able to learn more about Ambulatory surgery centers. “In 2008 an estimated 12 million Americans had procedures performed in ambulatory surgery centers (ASCs), also known as “same-day outpatient surgery centers.”

When we first started working with Med-Exec back in 2006, their growth has been amazing. As a matter of fact, the first Denver web design we did for them was Lowry Surgery Center, the largerst Ambulatory Surgery Center in the country.

I have been trying to convince them to add ourvideo spokesperson product on there website, as well as educational videos.

Either way, last year we did over 24 medical and dental web site developments in the mid west alone, and we anticipate that number will triple this year.