It seems as though every time I hear about any place or product that I have not heard of I find myself looking to the internet for answers. Having just moved to Denver, CO I have a lot to learn about the city and all the stuff in it. Friends will tell me about a cool bowling place, restaurant, best burger , etc…. and they finish their description by suggesting that I “google” it.

I’m noticing it more and more probably because many people are now considered tech savvy and the younger generations are evolving into a whole new breed. Check out this ridiculous teen.
Have you ever been in a part of town that you are unfamiliar with and stumble upon an amazing place? It’s the same way on the internet when people are just cruising around google.com or even sites such as stumbleupon.com. Any given search with come up with thousands, or hundreds of thousands of possibilities for anything that you type, but how do you set yourself apart from all the others?

Obviously you need an attractive website that has the professional touch so guests can see that you care about how you represent your business. I like to look around and find a place that has great recommendations from their clients. Find a website that you think looks cool? Look around to see who made it. A site that looks great and includes lots of fun features such as Flash or Dreamweaver applications is always a plus.

Right now I am a big fan of a video spokesperson. I just think it adds a nice extra touch by grabbing your attention and introducing the company and what they do. I found a great Denver Web Design Company that has a lot of fun adding video spokespeople to their client’s websites. Check out this place and you can add one for free to your site to see how it will add life to your website. Instead of hiring an actor that you have never met, if you are in the Denver area, you could be your own video spokesperson doing whatever you like on your website.

A great looking website is what you need to start selling or promoting your product or service, but that is really just the start. Unless people know exactly what they are looking for how are they going to find you? As I mentioned earlier, they will probably look to google to provide them with answers. But who really has the best pizza in town? How does google know? It doesn’t eat pizza, but there is a system to figure out how google “thinks” called Search Engine Optimization or SEO for short. It’s a confusing process that is a game, a puzzle, a process and a science. You can learn more about it here from an SEO Company. Most people usually click on one of the top ten results in a search engine but how do you get there? Search Engine Optimization.

In all likelihood you don’t have the time or know how to get your website there without shelling out a lot of money to search engines, but it’s important to find an SEO organization that can help you. Here is where you need to beware. There is no overnight secret cheat code to get it there. It takes time so be patient. Be cautious with companies promising quick results or a onetime fee for immediate results. It is very labor intensive and takes time to build your status. Just think of a few keywords that describe who you are and/or what you do. Those key search words are where you help your SEO team get started. It’s sounds odd but Search Engine Optimization is the new marketing weapon. That first page on a search engine is like landing a minute commercial spot during the super bowl, whereas page 34 is more like 3am on public access cable. You get the picture.

Labels: denver hosting company, Denver SEO, Denver Web Design, denver web designers, video production denver, video spokesmodel, web design denver, web designers in denver, Website Designer

The following is a suggested list of twenty items that can help you up better plan and achieve a successful website launch. We have launched hundreds of websites to date and these tips are devised from years of experience. Learn from our mistakes and research, follow each step and your web development will be on your way to becoming part of the world wide web.

1. Find a reputable web design firm
   Do your homework here and you will save yourself a lot of time down the road. Make the effort to do some background checking and call some of their references.
   
2. Find an available domain name
   we like to use godaddy.com or networksolutions to do this. They have a nice online tool to let you brainstorm and see what possible name combination's are out there and available. They are too expensive to use for registering though. Go to the next step when you find the name you like that is available.
3. Register the domain name
   Do not let anyone register your domain name for you. It is vital that you register this in your name only! For registering domain names, you can't beat GoDaddy.com for this. Register here
4. Setup webhosting account
   We offer webhosting in-house. We will take care of setting up your email accounts, setting up the domain name so your site will come up when it is entered into a browser. In general taking care of one of the most confusing parts of the web development process. Contact us about our hosting plans. Setup your account here
5. Modify name server information for the domain name to point to webhost
   Your web designer should do this for you. If you have to do it yourself, log into domain name account and modify the nameservers for the domain name. If you are using our servers, they are:
   NSx.USWebCentral.com - Check with us first as we have many servers to host on in our facility. Each of our accounts comes with web based management tools to allow you to add emails, domains and much more. Contact us for details.
   
   
6. Setup email accounts
   Again, your web designer should do this for you. Send them a list of email accounts you need and they will do the rest.
   
7. Setup temporary homepage
   Use your logo, or just use text to put a "coming soon" page up with your email address so people can still contact you while your site is being worked on.
8. Design logo
   Work with your denver web design firm for this. We have helped many companies with creating their brand and identity. Do not ignore the importance of a good logo.
9. Design homepage layout
   Work with the web design firm to get the look and feel you want for your business
10. Design inner page layout
    Will be based on the homepage colors and layout
11. Develop photo shop layouts into html and web-optimized images
12. Develop any backed database and programming
13. Identify keyword phrases for the website
    There are several tools out there to identify keyword phrases that are relevant to your business AND are bringing in the number of searches per month that makes sense.
14. Write text using keyword phrases and gather images for inner pages
    This is about half the work of a website: getting the content together. Copywriters can dramatically reduce the amount of work that you will have to do. Your web designer can also pull together some stock photography that is available for purchase.
15. Combine content with programming and templates
16. Test test test
    we can't stress this one enough. You think you found all the errors, but look again. You will be happy you did.
17. Soft launch for friends and family to test
    Get your friends, family and colleagues to start working for you!
18. Hard launch to general public
    This is where all the hard work pays off
19. Continue to add more content to website
    After you launch, it never ends. Websites are living breathing things and you have to feed it at least monthly.We suggest having us add a blog and/or forum to your website.
    
20. Search engine submission and reciprocal link exchanges
    Your web designer can help you in deciphering this part of the play.

By following these 20 steps exactly, we can assure you that your website project will go off without any problems. Give us a call if you have any questions and would like us to help you.

(720) 296-8205

Labels: Denver SEO, Denver Web Design, seo company denver, Website Designer